YOU NEED TO POST MORE CONTENT
AND YOU NEED TO CREATE MORE VIDEOS 

• ​Video generates more engagement than any other content type on Instagram.

• ​68% of people will watch a full video if it’s a minute long or less. 

• According to ​HubSpot, more than half of marketers say video is the type of content with the best ROI.

• ​Marketers who use video grow revenue 49% faster than non-video users. 

• ​Almost 93% of brands say they got new customers due to the videos posted on their social media accounts. 

• ​Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in the text. 

• ​​According to Optinmonster, 84% of people say they’ve been convinced to buy a product or service by watching a brand’s video.